Bring in Leads With the Magic of SEO—Without Living on Instagram
“I now have a working knowledge of SEO, and a website that gets hits from Google searches. I also have increased organic traffic to my website, and a plan for blogging.”
Dr. Stacey Elliott, DO-Integrative Psychiatrist in NY
It’s about [that] time to stop relying on social media as the only place you focus your marketing efforts.
Not everyone is scrolling. Your people might be searching.
And you are missing them because:
You’re posting content that dies after 36 hours.
You’re making your website pretty but not functional.
SEO feels confusing, so you keep kicking it down the road.
→ Lucky for you, guiding business owners into & around the magical world of SEO—so leads start coming TO you—is what I’m known for. 😉
My 3-Phase SEO Approach ⤵️
…that works 24/7 to bring you the most aligned leads (yes, even while you sleep!).
PHASE 1
Website SEO
Get a clear understanding of what the heck SEO is, how it works, and begin taking action with your website. This is home base so it needs to be the first area of focus. Identify your North Star, learn how to do effective keyword research, & weave SEO into your core website pages (Home, Services, etc.) so aligned leads can finally find you online! (Boost visibility so you can get found in traditional Google and AI searches.)
PHASE 2
Off-Site + SEO for Content
Now that you have your keywords & messaging locked in on your site, it’s time to spread that across your entire digital footprint (incl. IG + TT). Then go deeper by creating content that is capable of marketing for you for months & years to come! Learn best practices for SEO with blog posts, podcast episodes, etc. This step makes it easier for the bots to find & recommend you to potential clients.
PHASE 3
Visibility + Metrics Tracking
Make aligned marketing moves (i.e., set a blogging cadence so you’re 10X more likely to get found) & boost visibility in a sustainable way. (People mistake this for the intense part of the process, but it’s the one that easily fits into your strategy—with data.) Move forward with confidence in what steps to take to continue to improve your SEO to call in aligned leads & opportunities.
FROM PAST SEO CLIENTS + STUDENTS
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REVIEWS + TESTIMONIALS
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FROM PAST SEO CLIENTS + STUDENTS ✳︎ REVIEWS + TESTIMONIALS ✳︎
SEO SUPPORT OPTIONS📍
The SEO Sprint
If you’re opting for a done-with-you SEO journey, this is your front door!
In this live 2-week sprint, you’ll finally find the keywords perfect for you and use them to create a solid SEO strategy for your core website pages. This is THE best place to be for entrepreneurs who want to ensure their website is working for them 24/7.
DFY SEO Service
Hand off SEO completely!
I work closely with 1:1 clients for one whole month. This highest-touch package includes: a high-level audit, keyword research, copy review, and SEO strategies (created & implemented) for up to 8 core website pages.
Plus! SEO optimization for your Instagram profile and your next 5 blog topics mapped out.
The SEO Shop
If you’d rather get DIY resources for your SEO journey, this is the spot!
Learn the process of optimizing images for SEO, blogging for SEO, podcast SEO, and more in these quick and easy-to-implement digital workshops.
Available any time you’re ready. Workbooks, video tutorials, & lifetime access included (yay!).
THE ORDER WE DO SEO IN (AND WHY YOU SEE RESULTS IN 4-6 WEEKS):
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STEP 1: Give your website a solid SEO foundation
STEP 2: Move into content creation & optimizing anything off-site (social profiles, etc.)
STEP 3: And then you can track the metrics & start to make aligned marketing decisions
Meet Your SEO Coach & Lead Gen Strategist, Brittany Herzberg
After accidentally stumbling on being an SEO expert, I started applying this strategy to EVERYTHING—not just my website, but for all my copywriting clients. And then to ALL types of content & assets!
Before I knew it, SEO was my thing & people were calling me the “SEO Queen.” And after that, the SEO & Grow 🌱 Method was born.
Since its inception, I’ve successfully walked hundreds of business owners through it!
Here’s what I don’t do—and you can’t make me! 😂
→ Create Website or Landing Pages
→ Manage Your Website
→ Any Graphic Design
(But I know people! And I’m always more than happy to connect people with trusted business owners in my digital Rolodex. 😉)
SEO SERVICES FAQs
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You can either start with the SEO Sprint ($1,000) or DFY SEO ($5,000).
Payment plans are available for both.
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The bar is so low—watch this!
You need a live website and a Google Analytics (GA) + Google Search Console (GSC) account. (If you don’t have those accounts yet, I’ve got tutorials 😉)
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Your starting places are as follows:
DWY (done-with-you) → 2-week SEO Sprint (followed by SEO & Grow and then the Maintain Membership)
There’s a sprint every other month, but you get instant access to the course material (workbooks & video tutorials).
DFY (done-for-you) → DFY Website SEO Optimization
I only work with one client per month & first available openings are typically 2-3 months out.
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Spoiler: not as long as you've been told.
The internet will tell you SEO takes 6 months to work. And look—I get why that answer exists. It feels safe. It manages expectations. But after studying my own client results intensely over the last 18 months? I can tell you with full confidence that it doesn't have to take that long.
My clients see results from SEO in 4–6 weeks on average. Some have seen wins in as little as 2 weeks.
Yeah. I said what I said. 👀
So what's actually going on here—and why does your timeline look different than what you've been told? I share allll about it in this blog post.
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While I do support both new and established business owners, the ones who find the most success are incredibly clear about 3 things:
-WHO they help.
-HOW they help people.
-WHY they’re the best choice.If you can answer those 3 questions, you have all the information you need to do a good job with SEO!
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SEO takes as long as we let it take. I’ve had people working on their SEO for over a year. Why? Because they didn’t prioritize it. Kept throwing obstacles in the way.
I’ve also seen the flipside of that—the moms with multiple young children working on their SEO in any pocket of time they could find, the dog owners who were navigating a life-threatening diagnosis (that was my story), etc. etc. etc.
This is exactly why I started running the SEO Sprint. It removes the excuses & helps you get the dang thing done AND implemented in just 2 weeks! -
Totally up to you! The biggest differentiators: time & cost.
If you’re willing to learn the ins & outs of SEO, rumor has it it makes you feel like a savvier business owner. (Cecily shared that quote in her interview. »» Listen to the episode!) -
Your website copy does NOT need to be done before SEO. It’s the opposite!
Whether you’ve started OR are just thinking about any of these—SEO helps with the rewrite! Erin shared about that in her case study interview.
Hear the current SEO offer suite & journey options in this short solo podcast episode:
Reviews from SEO Clients…
EARNINGS DISCLAIMER
The income examples and case studies presented here are for educational purposes only and are not guarantees of future results. Your level of success in achieving similar outcomes depends on many factors, including but not limited to: the time and effort you devote, your skills, experience, business model, market conditions, and the actions you take. While Brittany Herzberg | Copy by B.® makes every effort to accurately represent our programs, services, and their potential, we make no guarantees that you will achieve the same or similar results. You accept the risk that earnings and income statements will differ for each individual. Past results do not guarantee future performance.
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